When I started all of this I was looking for info on how to market my music. I was watching videos, taking short courses and reading anything I could find about the subject. At my age [ early sixties ], I’m not going to just start a band, and play somewhere every weekend. So I had to find another way to get the music out there.
After a while it became clear to me that things aren’t like they use to be. With social media everything is more open and more personal. As for me, I just want to promote my songs and studio. People don’t want to see my ugly face and hear about somebody they don’t even know. But to my surprise, they do. When I say I’m going down a road I’ve never been on before, believe me, it’s true.
At the beginning, one of the courses asked the question “WHY”. Why do you want to do this? You know, I had to really think about that. Why do I want to do this? I believe I know why. My ‘WHY’ is because, its time for LANCE to change things.
Just like millions of people everywhere, you grow up with dreams and plans for your life and you end up working your life away to pay the banks back and take vacations when the job will let you. I’m not complaining, I have had good life, and I thank GOD for it. But like I said, its time for change. So I’m taking what I’ve learned so far, and putting it in to action. With my music, the studio, great friendships I’ve made with fellow musicians. I have something to build on and 
continue with into retirement in a couple of years. And thats my “WHY”. Enjoy my retirement from driving trucks every day, and to stay at home and play in the studio and spend a lot more time with my wife, kids and grandkids. WISH ME LUCK!!!!